Production of Maternity in Breastfeeding Incentive Discourses

Authors

  • Eliane Cadoná Pontifícia Universidade Católica do Rio Grande do Sul
  • Marlene Neves Strey Pontifícia Universidade Católica do Rio Grande do Sul

DOI:

https://doi.org/10.1590/%25x

Abstract

In this article we study several materials from the Breastfeeding Campaign, and discuss practices of incentive to breastfeeding in contemporaneity by observing how those materials disclose the roles of a mother, a father and how children should be nursed. For data analysis, we used Michel Foucault’s concepts of discourse and statement, taking them as theoretical and methodological tools. In the materials, we realized the mother is held as the chief responsible for the health of her children, being her duty to take care of the children and nurture them. The father plays a secondary role in this relationship. It is when the medical professional stands out, appointed as the holder of the knowledge about breastfeeding practices, so that the mother must adhere to the expertise in favor of her child’s health.

Downloads

Download data is not yet available.

Downloads

Published

2014-05-19

How to Cite

Cadoná, E., & Neves Strey, M. (2014). Production of Maternity in Breastfeeding Incentive Discourses. Revista Estudos Feministas, 22(2), 477–499. https://doi.org/10.1590/%x

Issue

Vol. 22 No. 2 (2014)

Section

Articles

License

Revista Estudos Feministas is under the Creative Commons International 4.0 Attribution License (CC BY 4.0), that allows sharing the work with recognition of authorship and initial publication in this journal.

The license allows:

Sharing (copying and redistributing the material in any support or format) and/or adapting (remixing, transforming, and creating from the material) for any purpose, even if commercial.

The licensor cannot revoke these rights provided the terms of the license are respected. The terms are the following:

Attribution – you should give the appropriate credit, provide a link to the license and indicate if changes were made. This can be done in several ways without suggesting that the licensor has approved of the use.

Without additional restrictions – You cannot apply legal terms or technological measures that prevent others from doing something allowed by the license.