Risk and gender: measuring risk tolerance and gender differences

Authors

  • Alexandre Majola Gava PUC - Porto Alegre - RS
  • Kelmara Mendes Vieira UFSM - Santa Maria - RS

DOI:

https://doi.org/10.5007/2175-8069.2008v10n20p114

Abstract

In recent years there has been a growing interest among researchers and fund managers in understanding investor’s behavior towards risk. The lack of a standard model leads financial professionals to develop and use simplified methods, usually limited to simple conversations with clients about their level of well being in a variety of scenarios (GRABLE; LYTTON, 2001). The present article has two main objectives. The first objective is to develop and to verify the validity of a research instrument for the classification of investors according to their risk tolerance. The second objective is to verify if gender has an influence on risk tolerance. A total of 544 questionnaires were applied to undergraduate and post-graduate students of seven Brazilian universities. A Factor Analysis established that there are three different risk factors in this research. When compared to the SCF question, the correlation analysis showed that the research questionnaire is able to determine other factors. The segmentation of the sample according to gender showed that women are more risk-averse than men, as documented by other studies. documented by other studies.

Author Biographies

Alexandre Majola Gava, PUC - Porto Alegre - RS

Graduado em Ciências Contábeis pela UCS-RS, Mestre e Doutor em Administração / Finanças pelo PPGA da UFRGS, com período de especialização na Wharton Business School (EUA). Professor na graduação da PUC-RS, CESF e FACEBG, já tendo atuado na UFRGS e na ULBRA. Professor nos cursos de pós-graduação da PUC-RS, UNISINOS, UCS, IBGEN, UNESC, UNISC, Faculdade Atlântico Sul (Pelotas e Rio Grande) e IMED.

Mais informações: Currículo Lattes - CNPq.

Kelmara Mendes Vieira, UFSM - Santa Maria - RS

Possui graduação em Administração pela Universidade Federal de Viçosa (1995), mestrado em Administração pela UFRGS (1998) e doutorado em Administração pela UFRGS (2006). Atualmente é professora adjunta da UFSM.

Mais informações: Currículo Lattes - CNPq.

Published

2008-01-01

How to Cite

Gava, A. M., & Vieira, K. M. (2008). Risk and gender: measuring risk tolerance and gender differences. Revista De Ciências Da Administração, 114–138. https://doi.org/10.5007/2175-8069.2008v10n20p114

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