Validade e confiabilidade na pesquisa qualitativa em administração
DOI:
https://doi.org/10.5007/2175-8077.2011v13n31p190Abstract
O uso da pesquisa qualitativa tem crescido na academia de Administração. No entanto, entendemos que para sua melhor utilização seja necessário se discutir seus princípios de validade e confiabilidade. Com base nisto, este texto se inicia com uma discussão acerca de aspectos epistemológicos e éticos associados ao uso da pesquisa qualitativa. Depois, discutimos os diferentes tipos de critérios de validade e confiabilidade pertinentes à pesquisa qualitativa. Finalmente, tais critérios são apresentados. Esta lógica é aplicada ao campo da Administração. Para concluir, chamamos atenção para a relevância da presente discussão e destacamos que esta seja fundamental para a credibilidade da pesquisa qualitativa no campo da Administração, uma vez que este é dominado pelo paradigma positivista.
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