The influence of stakeholders in a strategic environment credit cooperative: effects of munificence

Authors

  • Yeda Maria Pereira Pavão Universidade do Vale do Itajaí e Universidade Estadual do Paraná-(UEPR) / Faculdade Estadual de Ciências e Letras de Campo Mourão (FECILCAM)
  • Michael Samir Dalfovo Universidade do Vale do Itajaí
  • Maria Andréa Rocha Escobar Universidade do Vale do Itajaí e Universidade Federal de Manaus
  • Carlos Ricardo Rossetto Universidade do Vale do Itajaí

DOI:

https://doi.org/10.5007/2175-8077.2012v14n34p24

Abstract

The objective of this paper is to analyze the relationship between the stakeholders influence strategies, the munificent environment, and the stakeholders management capability of Viacredi Cooperativa de Crédito de Blumenal / SC. The main theoretical and analytical parameter was obtained from the studies made by Freeman (1984), Frooman (1999) and Castrogiovanni (1991). The document and content analysis were made through descriptive-qualitative procedure. The unit of analysis was the strategic level (President), tactical and operational. The obtained results point to the comunity, members, employees, financial institutions and government being the primary stakeholders of Viacredi. Another result was the concern of the management in considering the environment, whether internal or external, for decision making, because the environment is identified as complex and munificent in therms of resource abundance. We conclude that there is a relationship of interdependence between the agents involved in the organizational environment of Viacredi.

Author Biographies

Yeda Maria Pereira Pavão, Universidade do Vale do Itajaí e Universidade Estadual do Paraná-(UEPR) / Faculdade Estadual de Ciências e Letras de Campo Mourão (FECILCAM)

Departamento do curso de Administração - Professora Assistente.

Doutoranda PPGA em Administração e Turismo UNIVALI/SC

Michael Samir Dalfovo, Universidade do Vale do Itajaí

Doutorando do PPGA /UNIVALI/SC

Maria Andréa Rocha Escobar, Universidade do Vale do Itajaí e Universidade Federal de Manaus

Doutoranda do PPGA/UNIVALI/SC

Carlos Ricardo Rossetto, Universidade do Vale do Itajaí

Professor e Coordenador do PPGA/UNIVALI

Published

2012-10-16

How to Cite

Pavão, Y. M. P., Dalfovo, M. S., Escobar, M. A. R., & Rossetto, C. R. (2012). The influence of stakeholders in a strategic environment credit cooperative: effects of munificence. Revista De Ciências Da Administração, 14(34), 24–38. https://doi.org/10.5007/2175-8077.2012v14n34p24

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