Câmara de eco no Brasil: novas perspectivas sobre o consumo de informações na pandemia de Covid-19

Maria Ayeska Andrade Echegaray; Pedro Santos Mundim

doi:10.5007/1984-6924.2025.e105165

Autores/as

Maria Ayeska Andrade Echegaray Universidade Federal de Goiás https://orcid.org/0009-0002-0197-9292
Pedro Santos Mundim Universidade Federal de Goiás https://orcid.org/0000-0002-7537-5152

DOI:

https://doi.org/10.5007/1984-6924.2025.e105165

Palabras clave:

cámara de eco, información personalizada, covid-19, multimedia, comunicación

Resumen

La personalización del consumo de información por parte de los medios y vehículos de comunicación, tanto online como offline, contribuye a polarizar opiniones y generar cámaras de eco. Nuestro estudio analizó datos brasileños recopilados durante la pandemia de Covid-19, revelando que los medios tradicionales contribuyeron más a la formación y permanencia de la cámara de resonancia, especialmente entre personas menos educadas, menos interesadas en la política y que creen en la religión protestante. Si bien el alcance del fenómeno fue menor al esperado y el factor identitario, en este caso la religión, fue más importante que el espectro ideológico y las preferencias políticas y/o partidistas. Sorprendentemente, los medios digitales como los motores de búsqueda, las redes sociales y las aplicaciones de mensajería, etc. demostró una tendencia a sacar a las personas de la cámara de eco.

Palabras clave: Cámara de eco; Información personalizada; Covid-19.

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