Self-reference in press: the first and second class journalism

Authors

  • Márcia Franz Amaral UFSM

DOI:

https://doi.org/10.5007/1984-6924.2010v7n2p342

Abstract

The article analyses slogans and readlines self-referentials of the press that presuppose a specific representation of readers. The article shows examples of an attempt to keep class C readers in a limited area where quality journalism hardly ever have a place.

Author Biography

Márcia Franz Amaral, UFSM

Doutora em Comunicação Social e docente do Mestrado em Comunicação da UFSM.

Published

2010-09-17