Las redes sociales i el cybervetting en los procesos de R&S: un estudio sobre el comportamiento y la percepción de los candidatos

Autores/as

DOI:

https://doi.org/10.5007/2175-8077.2024.e99208

Palabras clave:

Reclutamiento y selección, Redes sociales, Investigación cibernética, Métodos mixtos

Resumen

Objetivo: analizar el uso de plataformas de medios sociales por parte de candidatos en procesos de Reclutamiento y Selección (R&S), y su percepción sobre la evaluación de estas plataformas por las organizaciones.

Metodología: investigación de método mixto con 483 candidatos inscritos en una universidad pública del sur de Brasil.

Originalidad: las plataformas de medios sociales se han vuelto clave en los procesos organizacionales, incluyendo el R&S, donde tanto candidatos como empresas adoptan estas tecnologías para la selección de personal.

Resultados: los candidatos utilizan cada vez más los medios sociales para buscar empleo, con variaciones según el área de formación. Algunos están de acuerdo con que las organizaciones revisen sus perfiles, mientras otros no. Además, algunos candidatos crean contenido específico en sus redes para impresionar a los reclutadores.

Contribuciones teóricas: el artículo aporta al estudio de R&S, destacando la performatividad de los candidatos en redes sociales.

Contribución a la gestión: se enfatiza la importancia de las plataformas de medios sociales como herramientas clave en R&S y la necesidad de las empresas de analizar las diferencias entre plataformas para optimizar sus estrategias de búsqueda de candidatos.

Biografía del autor/a

Juliana Toczek, Universidade Tecnológica Federal do Paraná

Licenciado en Administración por la Fundación de Estudios Sociales de Paraná, tiene Especialización en Gestión de Personas por la Pontificia Universidad Católica de Paraná y Maestría en Administración por la Universidad Tecnológica Federal de Paraná (PPGA-UTFPR). Actualmente es Gerente de Recursos Humanos de TAURUS Helmets Industria de Capacetes, con más de 15 años de experiencia en el área.

Jurandir Peinado, Universidade Tecnológica Federal do Paraná

Doctor en Administración por la Universidade Positivo, Magíster en Ingeniería de Producción por la Universidad Federal de Santa Catarina. Profesor del PPGA y profesor del departamento de administración y economía de la DAGEE de la Universidad Tecnológica Federal de Paraná - UTFPR -. Tiene experiencia en el área de Ingeniería de Producción, con énfasis en Administración de Producción, trabajando principalmente en los siguientes temas: Gestión de la Producción, industria 4.0, capitalismo digital, Crowdsourcing, tecnología y sociedad.

Fernando Ressetti Pinheiro Marques Vianna, Universidade Tecnológica Federal do Paraná

Profesor de Educación Superior (Departamento Académico de Gestión y Economía)

Francis Kanashiro Meneghetti, Universidade Tecnológica Federal do Paraná

Administrador por la UFPR, Magíster en administración por la UFPR. Doctora en Educación por la UFPR. Pasantía Postdoctoral en Filosofía en la PUC-PR. Profesor EBTT de la Universidad Tecnológica Federal de Paraná (UTFPR), vinculado al Departamento Académico de Gestión y Economía y a los Programas de Posgrado en Tecnología y Sociedad (PPGTE) y Programas de Posgrado en Administración (PPGA). Miembro fundador e investigador del Instituto Brasileño de Estudios e Investigaciones Sociales (IBEPES). Presidente de la Sociedad Brasileña de Estudios Organizacionales (2012-2013). Estudia e investiga temas tales como: Organizaciones Totalitarias; Intolerancia; Violencia Organizacional y Organizaciones, Tecnología y Trabajo desde una perspectiva crítica

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Publicado

2024-10-18

Cómo citar

Toczek, J., Peinado, J., Vianna, F. R. P. M., & Meneghetti, F. K. (2024). Las redes sociales i el cybervetting en los procesos de R&S: un estudio sobre el comportamiento y la percepción de los candidatos. Revista De Ciencias De La Administración, 26(66), 1–24. https://doi.org/10.5007/2175-8077.2024.e99208

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