The business intelligence and the biology of knowledge: an exploratory-qualitative analysis of small and medium size advertising companies of Belo Horizonte
DOI:
https://doi.org/10.5007/1518-2924.2006v11n22p38Keywords:
Business Intelligence, Information, Knowledge, Small and Middle-sized Business, Business Consulting, Biology of KnowledgeAbstract
This article searches to contribute for the amplification of studies about Business Intelligence and your relation with the cognitive approach of the Biology of Knowledge, from the comment of small and medium size advertising companies, using of the theoretical referential of the cognitive approach of the Biology of Knowledge, of Maturana, used in the studies made for Borges in its doctor thesis of.Downloads
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Copyright (c) 2007 Frederico Cesar Mafra Pereira, Mônica Erichsen Nassif Borges
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